It all began in the 1960s when Arnold Palmer’s go for broke style of golf bolstered a legion of fans, coined by the press as Arnie’s Army. Today, Arnold & Winnie Palmer Foundation has been entrusted to continue their legacy of philanthropy.
Arnold Palmer Cup is supported by Arnold & Winnie Palmer Foundation. The Arnold Palmer Cup provides a platform for perpetuating Arnold Palmer’s commitment to youth development and the growth of amateur/collegiate golf.
Arnie's Army champions the legacy of Arnold and Winnie Palmer. Through grantmaking and initiatives, we continue their devotion to youth - encouraging strong character and supporting children facing health challenges – and honor their commitment to nature and its ability to enrich and heal us.
Our vision is a #LifeWellPlayed for future generations.
Teaching key core values should always be an elemental part of our culture. The values of character, respect and integrity are the foundation that support the development of children and youth. The manner in which these values can be developed varies from providing the right environment for them to be taught to removing obstacles from their path. We believe that children and youth should be given the opportunity to develop the tools and values that will allow them to achieve success in life. That's why we support and perpetuate the core values The First Tee has set forth to develop character-strengthening attributes in young people.